BBA - Bachelor of Business Administration 4th Semester
English & Business Communication Skills
Paper-BBA-221
Time Allowed: Three Hours] [Maximum Marks: 45
Note: - Attempt all questions.
SECTION-A
1. Answer any three questions in about 100-120 words each:
(i) What state of mind is Prakriti in at the end? How does she arrive at this state? (Chandalika)
(ii) What, according to Lamb, is the impact of marriage on old friendship?
(A Bachelor's Complaint of the Behaviour of Married People)
(iii) What makes us spiritually rich? Why is spiritual richness more desirable than our worldly possessions? (El Dorado)
(iv) Who is a true fore according to the author? What does a true bore think of himself? (Bores)
2. Write answer to any one of the following in 300-350 words:
(i) "The message of 'Chandalika' is that the value of a human being resides in a loving heart and in caste." Discuss.
(ii) What, according to Stevenson, is the secret of true happiness?
3. Match the words in Column 'A' with their meaning in Column 'B':
Column A Column B
Endure Openness
Reckless Face
Countenance Waste
Squander Rash
Certitude Bear
Candour Confidence
SECTION-B
4. Draft a report to the Branch Manager telling him about the increase in the production and suggest the ways to keep it up.
OR
Write a report to the senior manager about the need of the extensive advertising campaign for the sale of the products of your company.
5. Make a precis of the following passage in about one-third of its length and suggest a suitable title:
No economy can grow if certain home truths are ignored. The facts are indeed bitter. In the first place, we have to be clear about our priorities. Second, we have to evolve a very business-like attitude to economy management. Third, we need to go the whole hog for the development of the infrastructure in key areas like roads, communication and power. Without the proper growth of the infrastructure a new edifice of the economy can be neither built nor sustained. Fourth, areas of investment for Swadeshi and foreign investors have to be clearly demarcated. Fifth, it is essential that the existing unproductive administrative system is overhauled so that the nation's resources and energy are diverted towards essential growth areas. Sixth, in our zest for globalisation and the pampering of the urban rich, it will be suicidal to ignore the basic needs of the rural people such as drinking water, road networks, literacy and medical care. Seventh, equally vital is the need for an all-out war against the baby boom.
6. Attempt any two of the following:
(i) What is the difference between video conferencing and tele conferencing?
(ii) What are the different forms of non-verbal communication?
(iii) Write a detailed note on PowerPoint presentation. 5 7. Prepare a curriculum vitae for the post of English Language Instructor.
OR
Prepare a curriculum vitae for the post of Marketing Head.
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